468x60 General & Logo

SFMTA director says naming site Salesforce Transit Center is ‘distasteful’

The Transbay Joint Powers Authority (TJPA) has officially named the Salesforce Transit Center — but the director of the transit agency in charge of the process has said he finds the necessity of it "distasteful." Salesforce.com Inc. (NYSE: CRM) has pledged to pay $110 million over 25 years for the right to have its name on 177 signs throughout the center, starting with a lump sum payment of $9.1 million when service starts next year. Trending: Check out this $22 million co-op that just sold next…

Article by Riley McDermid (c) San Francisco Business News - Local San Francisco News | The San Francisco Business Times - Read full story here.